May 15, 2014

How to get rid of Scorecardresearch beacon from your browser

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This tip is how to get rid of Scorecardresearch beacon from your browser.

So, who or what is Scorecard Research

Basically it is a data tracker company. 

It tracks websites to collect Internet web browsing data for market research for companies such as the New York Times, the Wall Street Journal, and CNBC, Internet services companies and Fortune 500 companies.

Besides the use of online surveys, it also uses the web beacons. 

A web beacon is a small snippet of code aka a web bug. 

It is also known as tracking pixels, and cookies to gather information.

It is embedded in a web page or email. 

Its aim is to to monitor the behavior of the user visiting the web site or sending the e-mail.

How to get rid of Scorecardresearch beacon

So how do you remove ScoreCardResearch cookie?

Go to the Preference page.

Look for the link click here in second paragraph:

To opt-out of having ScorecardResearch’s market research programs associated with your browser, please click here. We will continue to count the fact that a browser came to a site, but that count will not be associated with your browser.

Click on the blue hypertext click here.

That's all you need to do to get rid of Score card research beacon from following you.