June 24, 2011

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How To Increase Adsense Click-Through-Rate (CTR)

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Unless you are an Adsense premium publisher, then you have the privilege of having those special ad formats which blend seamlessly with your blog content or blog posts.

By blending well or rather camouflaging your Adsense ads among your blog posts, is one key way of increasing Adsense click-through-rate.

In other words, you get more of your readers or visitors to click on Google Adsense ads.

Look at an example below:

Anyway, for most if us, you can also improve your Adsense pay per click rate by using the standard given ad formats.

Here are two ad formats which you can try them out and see whether they can help get to enjoy more click rate; which means you can make more money from Adsense.

1. Leaderboard (728 x 90):
Because the length of this leaderboard format is rather long (23 cm), you can only use this for a two-column site.


Space out two of this Adsense ad format among your blog content. In other words, you insert them as two separate paragraphs among your blog post. 

One important thing is you need to have the same font type, without highlighting its border (if your blog body background is white, then set white color for the Border) and the same link (URL) color. Then only they blend well among your writing.

2. Banner (468x60) 
The trick of placing this ad format is the same as mentioned above. Slot them as if they are paragraphs among your texts or writing. Make sure the width of your blog content (your blog post) is the same width as the Banner. 

 3. Half Banner (234x60)
But this time you need to place two of this Half Banner side by side, as if it is one long  Banner (468x60).

In order to place the two Half Banner side by side to each other, you need to set a table. 

Here is the code for placing two Half Banner side by side:  

<table border=0><tr><td valign=top>
<script type="text/javascript"><!--
google_ad_client = "pub-xxxxxxxxxxxxxxxxx";
/* 234x60, created x/xx/xx */
google_ad_slot = "xxxxxxxxxxx";
google_ad_width = 234;
google_ad_height = 60;
//-->
</script>
</td><td valign=top>
<script type="text/javascript"
src="http://pagead2.googlesyndication.com/pagead/show_ads.js">
</script><span style="float:right; "><script type="text/javascript"><!--
google_ad_client = "pub-xxxxxxxxxxxxxxxxx";
/* 468x60, created x/xx/xx */
google_ad_slot = "xxxxxxxxxxx";
google_ad_width = 234;
google_ad_height = 60;
//-->
</script>
<script type="text/javascript"
src="http://pagead2.googlesyndication.com/pagead/show_ads.js">
</script>
</td></tr></table>